«It all started when the pandemic hit, and I was cooped up in my flat. No commute meant I had a lot of time on my hands and a chance to get to know my skin better.
Though I was never a beauty junkie, I spent hours browsing and ordering skincare kits. Month by month, the collection of fancy bottles began to take over my bathroom. Many articles on ingredients and several allergic reactions later, it finally occurred to me—of the many products I had had high hopes for, few helped my skin. I entered the height of the pandemic with my nightstand swamped with tubes, but I left it with five effective products.
My beauty fever inspired me to come up with an idea for a cosmetic “face control” tool. With it, users scan the product, see its ingredients and their effects, and think twice before adding it to their skincare routine».
«We were inspired to create an app that provides reliable information about cosmetics.
That’s why we decided to develop an unparalleled ingredient scoring method, Safety Score. We’ve manually processed more than 10 000 ingredients and evaluated them according to the following criteria: endocrine disruption risk and reproductive toxicity, carcinogenicity, allergy risk, and high concentration alert. What I love most is that all the scores are evidence-based. You can find links to the resources we’ve used on each ingredient page.
AI algorithms put these scores in a special formula that accurately rates each product. So, we combined AI, scientific research, and human curation — a powerful combo that I’ve never seen anywhere before. Though processing so much information is challenging, it’s a delight to eventually see the high-quality result».